YouTube services
Launch from zero or evolve from stagnant – we make your channel a destination. Kids and parents spend more than two hours a day on YouTube, with 84% of children aged 2–12 calling it their go‑to platform and 95% of kids’ viewing co‑viewed with a parent. That attention is precious. Our YouTube services help you seize it, whether you’re building your channel from scratch or resetting a strategy that’s lost momentum.
#1 Channel Set‑Up & Discovery
Starting fresh? We handle everything: channel creation, naming, branding, art, trailer and pilot episode planning. We research your target audience and competitors, identify the right formats (series, shorts, livestreams) and build a content roadmap tailored to how kids and families consume YouTube. From your very first upload, we optimise titles, descriptions, tags and thumbnails so you’re discoverable from day one.
#2 Audience‑Centric Strategy & Content Planning
A YouTube channel isn’t just a library – it’s a living ecosystem. We design audience development plans around how kids actually watch, build content calendars and release schedules, and embed analytics checkpoints to tune our strategy. Our formats are short (6–12 minutes), episodic and repeatable, keeping viewers returning while giving you flexibility to refine based on audience feedback. We also plan for localisation, ensuring your series can scale effortlessly into multiple languages.
#3 Channel Re‑Strategising & Refresh
If you already have a YouTube presence but it’s underperforming, we run a comprehensive audit. We analyse your channel’s structure, metadata, playlists and publishing cadence to find bottlenecks. Then we re‑position your content into coherent series, refresh channel art and thumbnails, and adjust titles and descriptions to improve SEO and retention. Our aim: increase average view duration, subscriber growth and discoverability without losing your existing audience.
#4 Day‑to‑Day Channel Management
Growing a channel is full‑time work. We take it off your hands, managing uploads, scheduling, comments, community posts and viewer engagement. We track performance with analytics, A/B test thumbnails and titles, and tweak your content plan based on what works. Our team also monitors policy updates and platform changes, ensuring your content stays compliant and eligible for monetisation.
#5 Growth & IP Expansion
As your channel matures, we help you leverage its success. We’ll guide you through YouTube Partner Program enrolment, brand‑safe integrations, merchandising and licensing opportunities, and cross‑platform promotion. Because Magix is built for toys, we know how to turn YouTube momentum into retail demand and long‑term IP value – so you’re not just earning views, you’re growing your brand.